Wishlist.com.au Coupon Saga and How It Costs Their Reputation

scotty on 03/12/2008 at 11:00 pm, filed under Uncategorized

While OzBargain grows, our members often picked up errors made on merchants’ website which usually translate to great bargains. OfficeWorks has a reputation of honouring their errors on their website. Not with Dell. And this week’s “oopsie” shop is — Wishlist.com.au.

Wishlist Fail Wishlist.com.au has been established for almost 10 years, although I could not remember when was the last time I bought from them, because of their high price (which is probably why they are called “Wish” list). The story started 2 months ago in September when fashionvista78 posted the coupon code to get free $10 Wishlist.com.au voucher. It’s a generic coupon code for their new weekly email subscribers, and the first comment by pauly is — excellent for buying Hoyts tickets!

Then Wishlist.com.au ran 2 days of free delivery promotion — result? Someone found that you can get a Hoyts movie ticket delivered for free! Thanks dansor (who won last week’s bargain hunting competition). Wishlist did not find out until the morning afterwards, and I wonder how many orders of “free movie tickets” have gone through. They immediately removed the product, killed the coupon code, rejected OzBargain as an affiliate and then mass-emailed all those who ordered that the coupon has been cancelled as it does not meet their terms and conditions…

I thought the Dell fiasco two weeks ago was enough. Now this?

And just like the Dell event, bad mistakes don’t come alone. Wishlist.com.au ran a free delivery day again yesterday, and someone discovered another free $10 voucher (thanks to qwerty and Rev Milk). Result? Free Hoyts tickets again!!! It was posted at 9:16am in the morning, the deal got killed 3 hours later, and the cancellation emails sent later in the afternoon, stating coupon code wasn’t valid and could not be used together with free shipping offers.

Yet their checkout system had no problem taking the code and charging customers’ credit card?

FAIL! Please fix your cart + coupon software.

Both CotD and Dell’s reputations have been damaged so much due to those recent events. Now I can’t see myself ever going to shop at Wishlist.com.au…

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